Senior Product Manager, Public Mobile Acquisition Pricing Job at TELUS

TELUS Toronto, ON

Location: Toronto, ON, CA Calgary, AB, CA Vancouver, British Columbia, CA Edmonton, AB, CA
Req ID: 31379
Jobs by Category: Sales and Marketing
Job Function: Marketing
Status: Full Time
Schedule: Regular

Description


Our team and what we’ll accomplish together


Public Mobile is on a mission to give Canadians control over their wireless spend. We are a no-frills digital-only business, built on the ideals that wireless should be clear and uncomplicated, that our customers should have choices when it comes to their wireless, and that working together pays off for everyone – customers and the business.


We operate as a small company within a big company. That means that we move quickly, we try new things, and we fail and learn fast.


In this dynamic Senior Product Manager role, you will prime the Acquisition strategy for Public Mobile. You will be responsible for crafting the holistic approach to ensure we meet, if not exceed, our growth targets as a digital-only carrier. You’ll be responsible for subscriber acquisition targets as well as achieving key profitability measures.


What you’ll do


  • Own the pricing strategy and roadmap for the Public Mobile brand to maximize subscriber acquisition outcomes while balancing profitability
  • Assess and evaluate the impact of pricing and promotions to continuously improve strategies and make recommendations
  • Leverage and create new pricing levers such as region-based rate plans, promo codes, refer-a-friend offers, device pricing and SIM sale tactics to achieve our targets as we continue enhancing our value prop as a digital-only brand
  • Collaborate with Public Mobile Digital and Enablement teams to deliver on our strategies and ensure we can manager our day-to-day operations with competing priorities

Qualifications


What you bring


  • Solid understanding of mobility pricing and industry dynamics
  • Demonstrated ability to craft a compelling narrative, and obtain buy-in from stakeholders, including senior leaders in a large organization
  • Strong creative problem solving skills including creating business cases and financial assessments
  • “Test and learn” mentality and willingness to stretch the status quo

Great-to-haves


  • 3-5 years of relevant work experience
  • Prior experience in pricing, analytics and/or a strategic planning role is a plus




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